Online
Promotion
01:
Overview
02: Promotional
article creation
03: Article
distribution
04: Banner
creation
05: Website
design & build
02: Promotional Article Creation
Top
search engine rankings don't just happen by chance. The way search engines
decide where to list you is determined by two factors, the "relevance"
of your website's content to the term or phrase that is being searched
on, and the "interest" that other websites show yours (the
number and quality of links to your website). Website copywriting takes
care of the quality of your website content, and the most commonly used
method of building incoming links these days is article creation and
distribution.
Articles
for online distribution have two purposes; to create informative or
entertaining articles for a greater audience to see you as an authority
in your sector, and to gain one-way links to your website which increase
your search engine rankings.
- 1st
you need to decide whether you would like us to create a business-focussed
or "entertaining" article. Articles can be about absolutely
anything that you feel might be of interest to your sector's audience.
So if you have an IT support company for instance, you could commission
us to create an article for you on the latest tools to be utilised
for the management of support projects, or one on life before computers,
how we survived the IT Stone Age!
- 2nd
we will create an article to your specifications of approximately
500 words (the minimum amount required by many of the websites that
accept distributed articles) incorporating an effective density of
keywords/phrases for your business and an author section containing
a link to your website (many sites that accept articles will not allow
more than one link).
- 3rd
you will need to decide your method of article distribution. There
are hundreds of distributions services out there and soon we will
be offering you the cream of the crop as we are currently testing
the best manual and automated services to bring to you. Articles are
distributed to article directories that have themselves gained high
search engine rankings, so your links from them will gain greater
weight in the eyes of search engines and thus push more visitor traffic
your way.
- 4th
you then simply need to decide how many articles you wish us to create
and over what time period. Article promotion as a method to entice
greater search engine interest can show results relatively quickly
but needs to be maintained over the medium to long term.
To
discuss any aspect of our service please do email
us with your name and contact number and we will call you
right back.
01:
Overview
02: Promotional
article creation
03: Article
distribution
04: Banner
creation
05: Website
design & build
